Current Council Goals

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2017-2018 City Council Vision and Strategic Goals

Our Vision for Carrollton:
To be the community that families and businesses want to call home.

Financially sustain our community

  • Ensure Public Safety sustainability while maintaining a low property crime rate
  • Continue implementing bond programs
  • Maintain warehouse and industrial development tax base

 Maintain and enhance the quality, vitality, and attractiveness of our community

  • Maintain and enhance Neighborhood IMPACT Program
  • Revitalize and potentially purchase shopping centers
  • Ensure hotels and apartments are operating cleanly, safely, and responsibly
  • Monitor the implementation of railroad quiet zones throughout the City and analyze future opportunities
  • Pursue alternative programs and approaches for redevelopment of aging areas

Maintain and enhance amenities and services that enhance the quality of life

  • Continue code enforcement and neighborhood integrity efforts
  • Continue to expand trail system
  • Maintain a priority on redevelopment and expansion of existing parks
  • Maintain traffic signal synchronization at key intersections
  • Complete an “Adopt-a-Neighborhood” program through the NAC to create more neighborhood ownership and connections

Maintain and enhance our infrastructure and transportation system

  • Schedule and fund priority street improvement and sidewalk repair project
  • Monitor completion of the IH-35E widening project with TXDOT including design of the Belt Line Road underpass and establishing IH-35E entry features
  • Increase emphasis on securing multi-modal opportunities in Carrollton

Operate city government as a customer service business

  • Maintain on-going emphasis on operating as a competitive service business
  • Create opportunities for customer/citizen engagement
  • Pursue opportunities for increased local representation on regional boards and commissions that affect the City of Carrollton
  • Continue to optimize and build relationships with other government agencies, and neighboring cities
  • Continue to optimize and build relationships with school districts
  • Maintain a total rewards environment that optimizes employee compensation, benefits, development, and work environment
  • Continue to exceed minimum legal requirements for transparency and open government

Promote and reflect a positive image of our community

  • Continue a targeted branding and advertising strategy to improve perception in the Metroplex and with our citizens
  • Provide activities that support a sense of community
  • Promote historical landmarks within the community as part of our marketing efforts
  • Optimize sponsorships for City assets and events
  • Continue to conduct festivals and events (i.e. – Festival at the Switchyard, Bluebonnet Festival, and 5K Trail Run)

Intentionally encourage quality new development and strategic re-development

  • Implement and revisit the Transit-Oriented Development Master Plan
  • Expand retention, attraction and growth efforts of specific types of restaurants and retail that fit Carrollton’s long term vision
  • Enhance the connection between the City of Carrollton and small businesses, including retail
  • Pursue intentional redevelopment of aging apartments that do not fit Carrollton’s long term vision
  • Pursue and Market Trinity Mills Office Opportunity
  • Develop a strategic plan for west of IH-35E

Maintain and enhance the image of Carrollton’s major corridors

  • Pursue major street corridor redevelopment and beautification of entry points.
  • Implement urban design guidelines to promote quality development and redevelopment in the city’s major street corridors