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Carrollton Appoints New Competition & Strategic Planning Director

Post Date:08/24/2017 4:41 PM

Shawna Eikenberry headshotThe City of Carrollton is pleased to announce Library Services Director Shawna Eikenberry will take over as the new Director of Competition and Strategic Planning effective September 3.

Before serving as Library Director for the past year, Eikenberry came to Carrollton from just down the road in Farmers Branch. In her four years there, she retooled how the city approached and executed its strategic plan, worked to improve performance monitoring efforts, and served on significant projects including the North Texas Emergency Communications Center (NTECC), the region’s consolidated dispatch facility.

“This is a fantastic opportunity and I’m thrilled to have been chosen to forward the City’s goals of providing better, faster, and friendlier services to our citizens,” Eikenberry said. “I look forward to building on the City’s success in operating as a competitive service business. I see tremendous opportunities to hold steadfast to those principles while also building partnerships and fostering a strategic vision for the future to optimize operations and, ultimately, the value we provide to our community.”

Prior to working in Farmers Branch, Eikenberry built an abundance of public service experience through agencies like district attorneys’ offices and prosecutors’ offices working with victims of crime and at-risk youth. She holds a bachelor’s degree from Missouri Western State College and an MBA from the University of Kansas.

“Shawna was selected from a highly qualified pool of applicants after a thorough recruitment process,” City Manager Erin Rinehart said. “In her year as Library Director, she demonstrated effective leadership of her team, delivered positive performance outcomes for the department, and revealed defining characteristics of a Carrollton employee. This organization is proud to have Shawna as a team member and we anticipate dynamic and useful guidance from her in the Competition Director role.”

The City of Carrollton is excited to welcome Shawna into her new position and looks forward to the passion she has for bettering the community she serves.

Carrollton Difference_Better Faster FriendlierOver the last 15 years, the City has made a dedicated effort to right-size the organization. Through the Managed Competition program, Carrollton has streamlined business processes and saved taxpayers millions of dollars. Fostering a culture of continuous improvement is the Carrollton Difference.

The distinction of “Substantially Competitive” is given to City departments that deliver high quality services at the lowest cost to Carrollton residents. The road to gaining this certification includes competitive and operational benchmarking as well as analysis of staffing, facilities, technology, best management practices, and costs of service.

For more information on the Managed Competition program in Carrollton, watch the video below or visit



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