The City of Carrollton Marketing Services Department was honored with two TAMI Awards (first place) at the annual Texas Association of Municipal Information Officers (TAMIO) conference held in Lewisville last Friday, June 19.
The City’s “Carrollton Connections Museum Exhibit at the Old Red Museum” campaign won Best Marketing Campaign, Population over 100,000. The campaign publicized Carrollton’s temporary museum exhibit in downtown Dallas. The exhibit highlighted Carrollton’s rich history, community spirit and promising future as a sustainable urban community and major transportation hub for DFW. It saw visitation at the Old Red Museum up by 55% compared to the same timeframe as the previous year.
A series of news releases highlighting Carrollton’s new recycling partnership with RecycleBank and Allied Waste won Best Media Relations – News Releases, All Populations. Carrollton was the first city in Texas to participate in RecycleBank, a recycling rewards program. Due to media efforts, Carrollton saw an astounding 87% participation rate in RecycleBank upon inception.
Plan or Campaign (Pop 100,000+)
TAMI: City of Carrollton - Carrollton Connections Museum Exhibit at Old Red Museum
Silver Star: City of Fort Worth - Let's Talk Fort Worth
Silver Star: City of Grand Prairie - Prairie Lights Marketing Plan
Media Relations: News Releases
TAMI: City of Carrollton - Carrollton First in Texas to Offer Recycle Bank Recycling
Silver Star: City of Corpus Christi - Blue Mulch
Third Place: City of Grand Prairie - Uptown Theater
Formed in 1976, TAMIO was developed as a result of the increasingly complex role of public information in municipal government. TAMIO actively seeks to advance and promote the cooperation and exchange of information and ideas among Texas cities, provide professional development for public information and communications professionals who work in municipal government or similar agencies, and provide public relations assistance where possible to Texas municipalities.
TAMIO is an affiliate organization of the Texas Municipal League, which represents 98 percent of Texas’ urban population through its 1,000-plus member cities and towns.
The TAMI Awards program was started in 2002 as a way to recognize outstanding communications efforts by Texas cities and related local government agencies.
For a complete list of 2009 TAMI winners, visit texastamio.org.