
The City of Carrollton’s Marketing Services team was honored to win two 2020 Blue Pencil and Gold Screen Awards for marketing and communications efforts from the National Association of Government Communicators (NAGC).
The Blue Pencil and Gold Screen Awards is a national and international awards program held each year to recognize superior government communication products and those who produce them. The work exemplifies the power of clear, creative, and impactful communication in information and engaging the public.
The City of Carrollton garnered two awards for the poster design promoting the City’s ninth annual signature event, the Festival at the Switchyard. One award was given for Second Place in the Graphic Design category and one Award of Excellence in the Poster category for helping draw a record crowd of more than 40,000 attendees to the event. Requests were received from so many businesses and residents for additional posters before and after the event, the posters were reprinted to keep up with the demand. The additional requests came from the bands involved sharing the poster image on their own social media, and from sponsors and businesses such as local theaters wanting to display the poster.
“It is an honor to be recognized by a prestigious national organization such as NAGC,” Marketing Director Kelli Lewis said. “The Marketing Services team works to prioritize communications that increase citizen engagement, awareness, excitement, and investment in our City. I’m proud of the City’s efforts toward Council’s vision to be the community that families and businesses want to call home.”
The NAGC board of directors opted for a virtual awards ceremony out of concern for the health and wellbeing of attendees during the COVID-19 pandemic, and awards were shipped to each organization. The Blue Pencil and Gold Screen awards are normally presented during the association’s annual Communications School scheduled over three days in May.
The City of Carrollton continues to be award winning. For a complete list of City achievements, visit the City's Awards & Accolades webpage.