City of Carrollton, TX
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Explore Carrollton
Learn about Carrollton’s history, culture, achievements, growth, and future through maps, planning documents, demographic information, and community resources.
Arts & Culture
Explore public art, cultural programs, events, and opportunities that celebrate Carrollton’s creative community.
Awards & Accolades
View recognitions, achievements, and honors received by the City and its programs.
City Maps
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City Sustainability Plan
Learn about the City’s goals, strategies, and initiatives for environmental sustainability and resilience.
Demographics
Review population, housing, economic, and community data about Carrollton.
History
Discover the people, places, and events that shaped Carrollton’s past and growth.
State of the City
Listen to annual updates highlighting City accomplishments, priorities, and future initiatives.
About the City Logo
Under the leadership of the City Council Redevelopment Sub-Committee, the City hired Development Counsellors International (DCI) and Pure Brand Communications to help promote Carrollton’s transit-oriented development opportunities. As part of this process, DCI conducted the branding research and design process in Fall 2008.
After much consideration, the Carrollton City Council formally adopted a new branding strategy in Spring 2009. This includes a new City logo and tagline, Where Connections Happen, which reflects the many types of connections that happen within our City—from family, to business, to transit.
Design Explanation
The Carrollton logo features three marks coming together, representing the prevalence of the number three in Carrollton, including three future light rail stations, three potential rail lines, and the historic rail line upon which the City was founded.
The design also reflects the City's forward motion and Trinity theme, referencing both Trinity Mills Road and the Trinity River.
Connection, Convenience, & Community
The logo communicates some of Carrollton's strongest assets: connections, convenience, and community. It reflects the City's ties to regional transportation networks, the Dallas-Fort Worth Metroplex, nearby airports, local businesses, and its diverse population.
Carrollton's brand conveys the City's vision for the future while celebrating the qualities that make it a welcoming place to live, work, and play.
Use of City Logo
The City of Carrollton logo may not be used by any individual or group without prior approval from the City.